Grafica News - Aug 2015

Automation improves productivity, quality in wedding card printing

Established in 1980, Lalitha Cottage Industries is a manufacturer of wedding cards and envelopes. These are supplied to retailers and wholesale wedding card shops in Bengaluru and also other markets in Karnataka state. The company converts about 40 to 50 tonne of papers per annum. Apart from screen printing machines, the company has screen making set up, a design team, Foil printing, Embossing, and complete post press / finishing facilities.

Why automation? The company had as many as eight manual screen printing tables. “Although we had seen Grafica's screen printing machines about a decade ago, at that time there was no labour shortage hence we did not feel the need to go for automaton,” recalls K. Arasu, proprietor of Lalitha Cottage Industries.

“As a whole sale manufacturer of wedding cards, often we have production run of 20,000-30000 cards and envelope per design. Hence to finish such volume jobs and to sustain in our business automation was imperative,” he asserts. “With manual set up we could print only single card at a time; on other hand, with Nano- Print plus we can print 3-4 cards with multiple ups hence production efficiency has improved drastically, apart from quality improvement.”

Arasu recalls his learning experience at DMI's workshop along with his industry friends. “Since then we are using Grafica's Nano-Screen Maker 5-in-1 to make quality screens based on DMI's teachings,” he concludes.

He says that Grafica's screen printing machine is easy to operate with superior performance. “Moreover, we are greatly benefited from their technical support. I was fortunate to attend DMI's workshop where I learnt correct method of screen making including exposing, advantages of UV ink vs solvent ink; and how to achieve registration accuracy in screen printing. In industrial screen printing, quality is all about perfection. It requires proper knowledge. So, DMI is a great knowledge-sharing initiative of Grafica,” he concludes.